ANNOUNCING THE BRAND IDENTITY OF THE 18TH INTERNATIONAL TRAVEL EXPO HO CHI MINH CITY 2024
With the desire to contribute to the promotion of sustainable tourism development and to call for the active participation of all units to create a better future for the tourism industry and society as a whole, the organizers of ITE HCMC officially announce the brand identity of ITE HCMC 2024.
Inspired by the 17 United Nations Sustainable Development Goals (SDGs), the brand identity of ITE HCMC 2024 is a symbol of strong commitment to sustainable development. Each element in the logo carries a meaningful message, closely linked to the sustainable criteria of the World Tourism Organization (UNWTO) and global sustainable tourism trends.
📌 Meaning of the Logo Elements 📌
- Colorful Circle:
Represents the 17 SDGs of the United Nations, from ending poverty to climate action. This circle signifies diversity and ITE HCMC’s vision for promoting sustainable tourism.
- City and Landscape Symbols:
Features iconic buildings of Ho Chi Minh City and Mekong region architecture, reflecting the connection between culture, history, and modernity, and affirming tourism’s role in preserving cultural heritage.
- Airplane and Hot Air Balloon:
Symbolize the continuous growth of the tourism industry and encourage travelers to explore destinations in a responsible manner.
- Message “Sustainable Tourism, Creating the Future”:
Highlights ITE HCMC’s commitment to responsible tourism and creating long-term value for the environment and society.
ITE HCMC 2024 is committed to pursuing these goals through organizing educational activities and events, encouraging tourists and tourism businesses to adopt sustainable practices in their operations! 🌿
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🗓️ Don’t miss out! Save the date and register now to be one of the 220 international buyers at ITE HCMC 2024: Register Here
📌Event Details for ITE HCMC 2024:📌
📍 Date: September 5th – 7th, 2024
📍 Location: Saigon Exhibition & Convention Center (SECC), Ho Chi Minh City
🌐 Website: ITE HCMC
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Contact Information:
Ms. Linh Pham
Deputy Head of Overseas Tourism Promotion, Ho Chi Minh City Tourism Promotion Center
Mobile: +84 903 252 364 | Email: ptplinh.sdl@tphcm.gov.vn
Ms. Nguyen Thi Phuong
Public Relations Manager, ITE HCMC 2024 Expo
Mobile: +84 93 927 1211 | Email: phuongnt.pr@lebrothers.com
