The Ho Chi Minh City International Travel Expo (ITE HCMC) 2025 is set to return—promising not only to be the region’s leading travel trade event but also a pivotal platform for shaping the future of sustainable tourism.

With the theme “Sustainable Tourism, Vibrant Experiences,” ITE HCMC 2025 places a strong emphasis on promoting eco-friendly, green travel practices that help protect the planet and bring long-term benefits to local communities.

Green Tourism: The Inevitable Trend of the 21st Century

In the context of climate change and increasing environmental awareness, green tourism is no longer just an option—it has become an inevitable global trend. Today’s travelers are not only seeking unique experiences, but also paying close attention to the environmental and cultural impacts of their journeys. Many are willing to pay more for responsible travel products and services that reduce carbon footprints and contribute to sustainable development, moving toward the goal of Net Zero.

Green tourism goes beyond implementing travel products and services powered by renewable energy, minimizing waste, or preserving biodiversity. It also encompasses tourism experiences that respect local culture and support local community economies. This is a comprehensive concept that requires joint efforts from all stakeholders—including governments, tourism businesses, and travelers alike.

Vietnam: A promising green tourism destination

With its abundant natural resources—from pristine forests and stunning coastlines to unique cultural heritage—Vietnam holds tremendous potential to become one of the world’s leading green tourism destinations. From UNESCO-recognized biosphere reserves such as Can Gio and Cat Ba, to national parks like Phong Nha – Ke Bang, Cuc Phuong, and vibrant ethnic minority communities, Vietnam offers countless ideal locations for ecotourism and community-based travel.

ITE HCMC 2025 presents a golden opportunity for Vietnam to reaffirm its commitment to sustainable tourism, attract investment in green tourism projects, and strengthen its position on the global tourism map. It also provides a platform for Vietnamese enterprises to learn from international best practices, apply global standards and advanced technologies, and enhance the quality of their green tourism services. Most importantly, it ensures that tourism delivers direct benefits to local communities, supports cultural and environmental preservation, and creates long-term value for both people and planet.

ITE HCMC 2025: A CENTER FOR GREEN TOURISM INITIATIVES

Taking place from September 4 to 6, 2025 at the Saigon Exhibition and Convention Center (SECC) in Ho Chi Minh City, ITE HCMC 2025 will serve as an ideal convergence point for tourism businesses, investors, and international organizations to share best practices in sustainable tourism and showcase innovative green tourism products.

The event will highlight a variety of impactful activities, including:

• Showcase and introduction of green tourism products:Exhibition booths will spotlight eco-tourism tours, eco-friendly resorts, accommodations powered by renewable energy, and cultural experiences rooted in sustainability.
• Specialized green tourism seminars:Leading experts in the field will share insights and discuss solutions and policy frameworks to advance green tourism—from developing sustainable destinations to applying green technologies in tourism management.
• Business networking & trade promotion: ITE HCMC 2025 will create extensive B2B opportunities for domestic and international tourism enterprises to meet, explore partnerships, and sign agreements—especially in the field of responsible tourism.
• Green tourism famtrip/presstrip program: Delegations of famtrips and presstrips will be organized to showcase Ho Chi Minh City’s emerging green tourism destinations, enabling international partners to gain deeper insights into the city’s sustainable tourism potential.
• Specially, from September 3 to 6, 2025, Ho Chi Minh City will also host the 12th General Assembly of the Tourism Promotion Organization for Asia Pacific Cities (TPO) under the theme “Shaping the Future of Tourism: Embracing Digital and Green Transformation.”

Don’t Miss ITE HCMC 2025 – Your Gateway to Global Green Tourism

ITE HCMC 2025 is more than just a tourism trade event—it is a mission. Join us in shaping a green and sustainable future for tourism in Vietnam and across the globe.